At CES this year I attended several sessions on mobile content, and learned a great deal. One of the main things that I learned is that I am relatively ignorant about this space. I was embarrassed to not know what a MVNO was, and \”off portal\” and \”off deck\” were not in my vocabulary.
But since billions of people will have cell phones in the coming years and my driving interest is to provide wholesome, healthy, educational, historical, genealogical, family and religious content to people everywhere using any device, I need to dive into this space with vigor.
One VC post from last June explains the \”off portal\” concept quite well.
So here are a few questions I\’m going to ask you to help me with.
Question: If you have rights to thousands of songs already, what is the best and fastest way to provide ringtones to mobile phone users? Would you work with an aggregator, or can you write software that cell phone users can download in order to start purchasing directly from you? How exactly does this work?
Second question: Provo Labs needs to hire a world class mobile content and commerce guru. We will have literally millions of pages of content (text, images) and tons of audio and video that we will want to deliver to people on their mobile devices.
What companies in Utah and outside of Utah should we be talking to?
Qpass seems to handle most of the mobile transactions. But I saw a report from Infospace\’s recent earnings call that they reported a huge increase in mobile content transactions as well. Could they be a partner as well?
Does anyone want to join us and help us deliver our valuable and uplifting content to mobile phone users worldwide? Or help us get moving in the right direction?