Will Compete’s Toolbar become an Essential Tool For Internet Marketers?

Bill Gross, one of the world’s most prolific entrepreneurs and an inspiration to me for more than 10 years, officially launched Compete.com today. (See the Alexa Chart for Compete.com.)

I just downloaded the Compete toolbar. The graphics indicates that 2 million people are already sharing their clicks so that we can all know better what sites are popular and what sites we can trust.

The two essential toolbars that I install on every PC I use are Google’s (mainly for the page rank and backward links info, and for convenience of searching) and Alexa’s. Every internet marketer needs both of these toolbars.

Just yesterday I read that some industry experts were complaining about how everyone who can’t afford a high-end reliable web site analytics program like Hitwise or Comscore use Alexa to see how popular web sites are. Alexa’s data is not statistically very reliable, even with 10 million downloads of its toolbar. But Alexa data shows up in almost every VC pitch these days.

So if Compete can provide better data than Alexa, we’ll all be better off.

My favorite industry statistics web site of all time is Top9.com. It used data from PC Data, but it had the best categorizations and the easiest UI of all the web analytics companies. But it hasn’t been updated since 2001.

Note to Bill Gross: please buy Top9.com and start powering it with the data you gather from Compete.com.

Leave a Reply

Share:

More Posts

Soar.com Logo Design

Some of you know that my partners and I are launching a new company that aims to help a billion or more people soar with

Cold Showers Can Benefit Your Health

I hated what I read in the Harvard Business Review last Friday: Cold showers have health benefits. I’ve always ignored people who advocate taking cold

People Like Me Need People Like You

“People Like Me Need People Like You” Someday I’ll write a book about Ancestry.com. I’ll highlight the people who built Ancestry from the ground up–unsung

The Team Coaching Zone Podcast

To listen to this podcast, click HERE. Announcer: Welcome to the Team Coaching Zone podcast. Join your host Dr. Krister Lowe and today’s leading organizational

My Favorite Artist

Artists, poets, and prophets can help us make sense of the craziness that we experience in the world. My favorite artist is Regina Spektor. When

The Coach You Need

When you need a helping hand in life or at work you might decide to hire a coach. There are many amazing executive, career, leadership,

Beware of Taking Advice

Next Friday I get to deliver a keynote at Phoenix’s biggest startup event. But beware of taking advice from me–or anyone else. Startup events are

An Entrepreneurial Superpower

One of my entrepreneurial superpowers is asking questions at scale. Before I started Ancestry I went to libraries and conferences and asked questions. I learned

Paul hopes to bring the strengths message to all 50 states and to 50 countries by 2025.
Contact him so he can help you spark a strengths movement in your area, company, or industry.