Beware of Taking Advice

Next Friday I get to deliver a keynote at Phoenix’s biggest startup event.

But beware of taking advice from me–or anyone else.

Startup events are great. Successful founders, executives and investors share war stories, keys to success, lessons learned.

But when I give advice to entrepreneurs, I’m hyper conscious of what I might call my Advice Receptivity Theory.

90% of the advice you get is wrong. For you.

It works for the person giving the advice. Because of their talents–their natural patterns of thinking, feeling, and behaving–certain things work great for them.

But for you? Maybe not.

You are wired differently than me. Because my “library loving, book buying, knowlege seeking” entrepreneurial style works for me doesn’t mean it will work for you.

You might be a Josh James-type entrepreneur: charismatic, ultra competitive, sales-focused.

You might be a relationship entrepreneur, building great teams, forming deep relationships with partners and clients.

You might have the consistency and discipline to be a successful franchisee–executing perfectly a system that someone else invented.

So here’s advice that should work for all: Find out what your strengths are.

Then find successful role models who have those same strengths.

Advice they give may be perfect for you.

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